SITEARC / DIRECTION 02

Built to continue.

A distinctive identity for websites that keep moving forward.

01 / THE CONTINUUM
sitearc
02 / THE WORDMARK
THE IDEA

Built to continue.

Two opposing turns form an S, separated by a precise diagonal passage. The mark expresses the exchange between a website, its owner, and their agent.

Open.

White space and clear structure give the work room to breathe.

Grounded.

Graphite typography keeps the product practical. Every illustration shows a specific job.

Optimistic.

Orange belongs to the mark and selected controls. Surfaces remain neutral.

Download the SVG mark
COLOR SYSTEM

Warm paper. Clear ink.
Sitearc orange.

Ink#242424
Paper#FFFFFF
BlazeSitearc orange
Linen#F7F7F6
TYPOGRAPHY

Good work.
Clearly expressed.

Manrope is the single type family for headlines and interface text.

Headlines

Sentence case. Open line breaks. Light weight, strong contrast.

Interface

Familiar words. Clear actions. Enough space to understand what comes next.

Voice

Useful, direct, and quietly confident. Describe the work. Show the result.

PRODUCT FAMILY

One home. Purposeful tools.

Feedback & agents

First, strengthen the existing review and work handoff.

Forms & booking

Then build complete, independently useful workflows inside Sitearc.

Insights & growth

Keep the site data and measurement capabilities connected to actionable work.

Explore the homepage